The Iconic Games Company is an Australian owned family business. Originally known as Squatter Games Promotions, the inventors of the iconic Australian Board Game Squatter Classic, The Iconic Games Company now produces many games in its portfolio including:
- Squatter Classic Board Game
- Squatter Compact Board Game
- Squatter Holden 70 Anniversary Board Game
- Brrroom Bathurst 1000 Board Game
- Stockeer Mates Card Game
Bugg Marketing Solutions have been working with Richard Lloyd, owner of The Iconic Games Company, on rebranding the existing Squatter Games Promotions business to what is now The Iconic Games Company. With the development of new games, new licenses and an all-new games portfolio, a new name and branding was required.
The goal was to create a new presence in the market which offers a range of games for all ages and in different formats and with different game-play. Where it is the Classic Squatter, the all-new Stockeer Mates Card Game or Brrroom Bathurst 1000, there is something for everyone in The Iconic Games Company portfolio of games.